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Showing posts from May, 2018

HOW CAN DIRECT MAIL BE DIGITAL?

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Digital Mail? Video Mailers? Are those oxymorons or are they the next big thing in marketing? In today's digital era, digital age is upon us and business owners and consumers are being hit from both side with ads, pop ups and emails that they have to dodge on a constant basis. So, how do we reach them and provide impressive digital or video content without all those diversion? We go back deeply into the basis and use the mail again. But instead of a boring postcard that’s immediately thrown in the trash – we attach video to it! With firms and marketers that relying so steadily on email, it’s refreshing to get an eye-catching piece of mail, especially when they grow to the next level by consolidating digital content. So, now you may be wondering how does it work? An actual video screen is placed within a direct mail piece to truly connect with the recipient. We at PrintaVizion allow you to create unique mailers complete with print, audio, and video all in one. This cutti

EMAIL VS DIRECT MAIL – WHAT’S THE BETTER WAY TO SHARE YOUR VIDEOS?

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Which one is better, Email or Direct Mail? Answer these two questions: How many emails do you get a day? How many do you read a day? We’d bet that your answer to the first question is higher than the second. The fact is that in today’s technological climate, we get many more emails and notifications than we want to read. This results in the majority of them being deleted or ignored entirely before they’re even opened. It comes as no surprise then that consumers are far more likely to sort through their physical mail daily and read the contents than go through and read each and every email in their inbox. But if you send a printed mailer, does that mean you can’t show them your video content? No! With PrintAVizion, you can add video content to your Video Mailer and get the best of both worlds. It shows up in a new way, right to their door AND it still contains your video message. Luckily for you, the team at PrintAVizion takes the guesswork out of direct mail and makes

HAVING A STRATEGY IS ESSENTIAL TO VIDEO MARKETING

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What is your strategy for Video Marketing? Having a effective and right strategy is essential for Video Marketing. Video Marketing can be embedded into anything from Video Postcards to Video Handouts . Video comes in various sizes and shapes and different videos will achieve different goals. Did you know that before reading any text, 60% of your website visitors will watch a video if available? They say a picture is worth a thousand words, and recent studies have found that one minute of video is worth 1.8 million words. Consumers want quick and easy access to information, making watching a video much more desirable than reading a lengthy text. The more short videos that can be found either about or created by your brand, the better luck you’ll have reaching your audience and becoming a real influencer in your industry. In a business climate dominated by technology, video marketing has emerged as a leading way for marketers to both influence and engage their target audience. W

VIDEO MARKETING INCREASES CONVERSIONS

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If you want to rock out on your upcoming innovative video marketing campaign, PrintAVizion should be your next call. More than 85% of companies find accomplishment with video promoting,so it’s important that your business add video marketing to its strategic toolbox. The appropriate video marketing campaign can improve customer education, enhance brand awareness, increase online engagement, increase leads generated, increase conversion rates, increase sales revenue, improve lead nurturing, and/or increase website traffic. You should know the right strategy to accomplish your goal. If you don’t know about this, don’t worry, we are here to help you. We know how to accomplish each goal. Our team of professionals has years of experience developing successful video marketing campaigns for a variety of different small and large businesses. We can implement a full video production or take a client’s existing video and edit it to give it completely new life! Whether you need a standa